Crossville® Unveils Sociale™: A Refined Stone-Inspired Porcelain Tile Collection for Home Interiors
Febuary 4, 2025
Crossville, TN, February 4 – Crossville® is proud to introduce Sociale™, an elegant new porcelain tile collection that combines sophisticated design with practical functionality. This stunning collection features six natural stone-inspired options, ideal for creating refined, enduring spaces in residential and commercial settings. Sociale is designed to elevate the aesthetic of any environment while offering superior durability, making it an excellent choice for projects requiring low maintenance, quiet luxury.
“Sociale allows customers to enhance their spaces with the beauty of porcelain tile, offering both a luxurious appearance and the benefits of long-term performance,” says Scott Jones, Director of Product Management at Crossville. “Whether it’s for intimate family gatherings, cozy bedrooms, or even hotel courtyards, Sociale delivers a welcoming atmosphere that’s easy to maintain and beautifully adaptable to various applications and occasions.”
Sustainably Crafted, Elegantly Designed
As consumer demand for sustainable products continues to rise—85% of global shoppers now prioritize eco-conscious choices—Sociale meets this need with a responsibly sourced, cost-effective option that does not sacrifice quality. Manufactured in the USA with natural raw materials, the collection offers a sustainable, high-end surface with an eye toward affordability.
Made with natural raw materials, Sociale is an eco-friendly option for retailers and homeowners alike. Featuring Crossville’s innovative FeatherSoft™ surface finish, the collection introduces a remarkably smooth texture that enhances tactile experience. This luxurious finish not only offers exceptional comfort but also boasts a high dynamic coefficient of friction, enhancing traction without compromising on elegance.
“The FeatherSoft finish gives the tile a silky, smooth feel underfoot, while also providing excellent traction,” Jones explains.
Sociale also includes a unique exterior finish. “This blend of aesthetics and performance makes Sociale a versatile design solution, perfect for both indoor and outdoor applications. “
As part of Crossville’s competitive in-stock program, Sociale ensures fast fulfillment, making it an ideal selection for both residential and commercial projects.
A New Era for Stone-Look Tiles
Advancements in digital printing technology have revolutionized the stone-look tile category, enabling manufacturers to reproduce the delicate details of natural stone—such as veins, color variation, and textures—without the environmental impact of quarrying. This innovation has paved the way for Sociale, which offers a range of six distinct stones, each chosen for its unique visual characteristics.
Rather than focusing on color variations of a single stone, Crossville selected stones from around the world to offer a diverse array of visuals, colors, and patterns, providing more design options for every preference. Each stone exudes timeless sophistication and individuality.
Six Exquisite Stone Options:
Zecevo Marble – A creamy beige marble from Croatia with intricate brown veins and subtle flecks.
Taj Mahal Quartzite – A soft, creamy white quartzite from Brazil with delicate beige veins, perfect for brightening any space.
Cristallo Quartzite – A translucent, light grey Brazilian stone with silver veining for a luxurious, multi-dimensional look.
Augustus Grey Marble – A refined silver-grey marble from Western Asia with natural white veining, embodying classic elegance.
Bronze Amani Marble – A rich toffee-brown Spanish marble with striking white and gold veining, ideal for sophisticated interiors.
Diamond Black Granite – A dramatic midnight black granite from Brazil with smoky gray and white veining, perfect for contemporary designs.
Practical, Flexible Design for Every Home
Sociale offers a variety of sizes and trim options, including a spacious 24”x48” field tile, as well as cove base and bullnose trim pieces. Two mosaic designs are also available, allowing for the creation of custom patterns to suit kitchens, bathrooms, and living spaces.
Porcelain tiles like Sociale provide an exceptionally durable alternative to natural stone, offering performance—scratch, stain, and heat resistance—that far exceed natural stone, while being more cost-effective and easier to maintain. Porcelain tiles are UV resistant, non-porous, and require no sealing, ensuring their long-lasting beauty with minimal upkeep. Additionally, porcelain’s ease of installation makes it a preferred choice for contractors and design professionals.
“We are excited to introduce Sociale to the market,” Jones adds. “This collection represents a perfect balance of style, performance, and sustainability—offering both luxury and practicality for the modern consumer.”
For more information about the Sociale collection, visit www.Crossvilleinc.com.
LINK TO HI-RES IMAGES: https://spaces.hightail.com/space/Hh5ZGH6hA5
About AHF Products
AHF Products is a leading hard surface flooring manufacturer in the USA with a family of trusted brands serving the residential and commercial hardwood, porcelain tile and vinyl flooring markets. With decades of experience in award-winning flooring design, product development, manufacturing, and service, we create quality flooring to last for generations through inspiring designs, innovation, and a deep commitment to outstanding customer service. Our residential flooring brands include Bruce®, Armstrong Flooring™, Hartco®, Robbins®, Crossville®, LM Flooring ®, Capella®, HomerWood®, Hearthwood®, Raintree®, Autograph™, Emily Morrow Home™ and tmbr®. Our commercial brands include AHF Contract™, Armstrong Flooring™, Crossville® and Parterre®. Headquartered in Mountville, Pennsylvania, with manufacturing operations across the United States and in Cambodia, AHF Products employs approximately 3,000 dedicated team members. www.AHFProducts.com.
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Media Contact: Michele Zelman, 917-626-9091, Michele.Zelman@AHFProducts.com