AHF PRODUCTS® SHOWCASES NEW PARTERRE® LVT DESIGN & COMMERCIAL HARDWOOD AT NEOCON® 2022

June 13, 2022

Timeless Visuals in Both LVT & Natural Wood Designed for the A&D Community

Chicago, IL, June 13 – AHF Products will introduce two new sophisticated Parterre® branded Luxury Vinyl Tile (LVT) lines and show three commercial engineered hardwood flooring collections, giving customers one point of contact for both hardwood and luxury vinyl products for the contract market. Parterre’s stylish flooring features unparalleled designs and commercial industry leading durability and are designed for the architecture and design community. AHF Products is exhibiting at NeoCon® in Booth #7-5014.

“The Parterre branded offering is all about creating unique looks that can add interest to any commercial space,” said Drew Wiley, Product Manager-Commercial, AHF Products. “The right flooring is an authentic and critical component of the engaging spaces that designers want customers to remember.”

Commercial LVT Flooring Solutions that are Versatile & Durable

AHF Products Parterre commercial LVT flooring is an ideal choice for any interior design project—no matter the industry or intended application. When it comes to flooring, design teams typically want a durable, long-lasting option that will work well with other interior materials, complement the aesthetic and fall within budget. On top of that, the flooring has to be easy to maintain and stand up to high traffic. Parterre commercial luxury vinyl flooring offers design versatility, easily being able to replicate the natural look of wood or stone thanks to 3D printing technology.

“LVT has proven to be durable enough for high-traffic common areas and attractive enough for upscale environments. With a variety of products in every price point and design, LVT is one of the most versatile commercial flooring products on the market today,” says Wiley.

The new Parterre® Connectivity™ line, a 2.5mm 20 mil LVT flooring collection that is launching at NeoCon®, includes new metallic looks, as well as stones and wood looks. What makes this collection unique is the addition of alloy metal finishes, the first of Parterre’s LVT flooring products to do so. This commercial LVT is designed to meet the unique demands of a wide variety of applications and offers a broad selection of designs are crafted to enhance the aesthetic experience of any commercial interior spaces. Like all of Parterre branded luxury vinyl products, these products feature an ultra-clear, high-performance wear layer that is easy to maintain and has a resistance to staining and scuffing. The result is a beautiful surface that is both long lasting and durable.

Parterre® Instinct™, also launching at NeoCon®, is a new 2.5mm 20 mil LVT flooring collection offering more vibrant colors, woods, linen. The bright colors, soft neutrals and wood-looks make these floors ideal for classrooms, hallways and lobbies. The Instinct™ collection features an ultra-clear, high-performance wear layer that is easy to maintain and resists staining and scuffing. These products are extremely durable and the perfect solution for high-traffic areas.

Natural Hardwood Solutions for Commercial Interiors

Hardwood is the perfect complement to the existing Parterre LVT flooring collections, so customers can find all their flooring solutions in one place. For example, a beautiful white oak can be installed in the lobby of a healthcare facility with LVT in patient rooms. Or a classic hickory wood floor can be paired with one of the Parterre 5mm QuickTrack Loose Lay products. Just like LVT products, engineered hardwood flooring is an ideal solution for practically any industry, including high-end retail, hospitality and corporate spaces. It’s an especially good choice for multi-family homes and the lobbies of hotels, restaurants and healthcare facilities looking to make that lasting impression.

AHF’s commercial engineered hardwood flooring blends strength and resiliency with classic beauty and sophistication. The line features a variety of white oak, northern red oak, hickory, maple and birch hardwood products.

The Parterre® commercial hardwood collections are:

The Deeply Rooted Collection features eight SKUs in varying natural shades of white oak, including soft whites and beiges to neutral grays and browns. The Deeply Rooted white oak products are either 7½ inches or 9 inches wide with a minimum length of 15.7 inches and a maximum of either 75.6 or 86.6 inches. The variations in width and length will depend on the specific SKU. Many of the options in this collection feature a wire-brushed texture; customers can also choose from low-gloss or matte finishes depending on the desired aesthetic.

The Nurtured collection features a total of eight SKUs that include white oak, red oak and hickory. Choose from any of the beige, white, gray and brown tones to add depth and dimension to offices, lobbies and multi-family spaces. The white oak and hickory products are 7½ inches wide with a minimum length of 15.7 inches and a maximum length of 75.6 inches. The red oak products are 6½ inches wide with a minimum length of 10 inches and a maximum length of 60 inches. Affordable yet sophisticated, this collection features a mix of beautiful textures. Designers can select a smooth and traditional look or can choose from a variety of wire brushed, textured finishes.

Wooded Habitat is ideal for practically any space, especially multi-family environments. All Wooded Habitat products are manufactured in the United States. An affordable, artistic flooring solution, Wooded Habitat features a total of eight SKUs that include maple, birch and hickory. The colors range from light and modern to darker and more traditional tones. Designers can combine a few different SKUs for the same space since the colors flow easily from one to another. All Wooded Habitat products are 6½ inches wide with a minimum length of 10 inches and a maximum length of 60 inches.

Parterre commercial engineered hardwood collections are FloorScore® certified for compliance with indoor air quality emissions. The products are compliant with the U.S. Lacey Act, which is a conservation law that prohibits illegal practices when it comes to wildlife, fish and plants. They are also compliant with TSCA. Parterre products may be eligible for Leadership in Energy and Environmental Design (LEED) credits.

For additional information, visit www.parterreflooring.com.

LINKS TO HI-RES IMAGES: https://spaces.hightail.com/space/IubKXTvUk9

About AHF Products

AHF Products is the leading hardwood flooring manufacturing in the USA with a family of trusted brands serving the residential and commercial hardwood and vinyl flooring markets. With decades of experience in award-winning wood flooring design, product development, manufacturing, and service, we create quality flooring to last for generations through inspiring designs, product innovation and a deep commitment to outstanding customer service. Our residential flooring brands include Bruce®, Hartco®, Robbins®, LM Flooring ®, Capella®, HomerWood®, Hearthwood®, Raintree®, Autograph™, and tmbr™. Our commercial brands include Bruce® Contract, Hartco® Contract, AHF Contract® and Parterre®. Headquartered in Mountville, Pennsylvania, with manufacturing operations across the United States and in Cambodia, AHF Products employs over 2,600 dedicated team members.

NeoCon® is a trademark of Merchandise Mart Properties, Inc. FloorScore® is a trademark of Resilient Floor Covering Institute, Inc. All other marks are owned by AHF, LLC, its affiliates, or subsidiaries. All rights reserved.